Djokovic is the least fake person in the world of tennis

Carlos Navarro | 1 Dec 2025 | 21.39

Novak Djokovic, present at the Lusail Circuit for Formula One. Source: Getty

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Novak Djokovic has become accustomed in recent years to being more open than ever in front of the cameras, an authenticity that has always been with him but whose intensity has increased in recent times. This greater media exposure, this predisposition to show himself more to the media than ever, has led to very interesting headlines, such as the one he signed during his conversation with Piers Morgan, stating that he had turned down a multimillion-dollar contract with a brand for not aligning with the values it represented.

Patrick Mouratoglou, always sharp (sometimes too much) and eloquent in his speeches, wanted to take advantage of this anecdote to deliver a curious dissertation about the Serbian's figure, words that we may have already heard from others, but that hide a depth that increases their value. He did it through Linkedin, an ideal space to write without pause about how the perception of Novak Djokovic in the public sphere has changed and how, according to him, certain myths about his authenticity as a person and player still need to be debunked.

Mouratoglou defines Djokovic as the "least fake" tennis player on the entire circuit and explains his reasons

"It is, in a way, ironic: for a long time, people were tired of proclaiming that Novak was 'the fake one.' However, Novak is probably the least fake person in the entire tennis ecosystem. Novak has real convictions, and money will never make him engage in something that goes against what he proclaims. Many people do not realize how exceptional this is. I know for a fact that he has turned down many deals, either because he didn't believe in the product, because it didn't align with the company's values, because he didn't think video games were good for children, even if the contract was huge..." explains the Frenchman, detailing various cases in which Djokovic said no to several companies.

Novak, of course, is a person with impeccable financial stability. He can afford to reject lucrative deals: his family will be secured for life. Does this make his personality less admirable? To Patrick, the answer is clear. "Yes, I know many will say it's easy for him because he is rich. But let me tell you something: most players who earn that same money usually do not turn down contracts for personal convictions. Oh, don't think that people with a lot of money don't want more. For many, it's never enough... that's why Novak is different. For him, money is not a value. Security matters. Stability matters. Never, though, above his integrity. Like it or not, this part of Novak Djokovic's personality deserves respect," concludes a Mouratoglou who opens an interesting door to the debate about the Serbian's persona. Do you agree with him?

This news is an automatic translation. You can read the original news, "Djokovic es la persona menos falsa del mundo del tenis"